Communication for Corals Workshop – Florida, 2018

The Network partnered with Pew Charitable Trusts & The Ocean Agency to host an interactive workshop to build participants’ understanding of strategic communication and develop and practice messaging skills to motivate action for reef conservation. More than 75 participants from government, NGOs, and academia attended this workshop as part of Reef Futures 2018: A Coral Restoration and Intervention – Science Symposium. During the workshop, participants learned about a recipe for effective messages and a tool to create them. Then they worked on developing their own messages specific to their work and target audience and practiced sharing messages with other participants for feedback.