From September 9-11, 2014, fourteen practitioners from Hawaii, American Samoa, Guam, the Commonwealth of the Mariana Islands, and Yap participated in a Strategic Communications Learning Exchange in Maui, Hawaii. The workshop was designed to provide marine conservation professionals with training in strategic communications, including working with the media and facilitation skills with a focus on the practical application of these skills to a current project. In addition, 42 managers attended a half-day workshop on key components of strategic communications and select communications tools– including social marketing– that can be practically applied to meet their conservation needs.
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